SHOP NOW

Category: On Publishing

  • Literary Agents: Finding the Best Fit

    •

    ungpressbooks.com

    Literary agents are agents who represent authors and their manuscripts. They help secure a book deal between the author and a publisher. Though their role isn’t essential to getting a book published, it can be beneficial because they have network connections to the best book publishers, and often have worked…

  • Successfully Marketing a Book: An Author’s Role

    •

    ungpressbooks.com

    An important part of finding success as an author is marketing. Though book publishers help create positive buzz, authors must take on the primary responsibility of marketing their book. Marketing combines elements of publicity, promotions, and public relations to generate interest from an audience and create sales. A marketing plan…

  • Know Your Author Rights

    •

    ungpressbooks.com

    It’s an exciting time when a publisher accepts an author’s manuscript. However, with the celebration comes a contract that discusses ownership rights. Authors and potential authors may wonder what rights to retain and what rights to grant to publishers. Before you make any hasty decisions, you first need to know…

  • How the News Gets the News

    •

    ungpressbooks.com

    We may get our news from popular media outlets like CNN, Fox News, CBS, or MSNBC, but where do they get their news from? Media outlets, and any other news source for that matter, get a large majority of their information from press releases. Press releases act as a medium…

  • What is a Backlist?

    •

    ungpressbooks.com

    Did you know that many of the most well-known novels—even your favorites—are considered backlist titles? Everything from the Harry Potter series to Catcher in the Rye and The Handmaid’s Tale are backlist titles in the publishing industry. A backlist is a publisher’s list of older books that are still in…