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Tag: navigating book marketing

  • What Authors Don’t Know About Book Marketing

    What Authors Don’t Know About Book Marketing

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    ungpressbooks.com

    As interns who have gotten the opportunity to work with the UNG Press staff for the past year, we learned a lot of surprising, little known facts about publishing. Many of these facts regard book marketing, and we were shocked at how multi-faceted the promotional process is and how little…

  • Literary Agents: Finding the Best Fit

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    ungpressbooks.com

    Literary agents are agents who represent authors and their manuscripts. They help secure a book deal between the author and a publisher. Though their role isn’t essential to getting a book published, it can be beneficial because they have network connections to the best book publishers, and often have worked…

  • Successfully Marketing a Book: An Author’s Role

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    ungpressbooks.com

    An important part of finding success as an author is marketing. Though book publishers help create positive buzz, authors must take on the primary responsibility of marketing their book. Marketing combines elements of publicity, promotions, and public relations to generate interest from an audience and create sales. A marketing plan…

  • Know Your Author Rights

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    ungpressbooks.com

    It’s an exciting time when a publisher accepts an author’s manuscript. However, with the celebration comes a contract that discusses ownership rights. Authors and potential authors may wonder what rights to retain and what rights to grant to publishers. Before you make any hasty decisions, you first need to know…